Content on this page requires a newer version of Adobe Flash Player.

Get Adobe Flash player

Johnny Farah’s early influences came
from Copenhagen. Living there in the
70s, he developed a particular interest in
the simplicity and practicality of
Scandinavian architecture and furniture
design, and more specifically in the way
different materials like concrete, iron,
wood or leather were put to their full
formal and functional potential.
That time was also marked by Johnny’s
life-changing encounters with architects
Arne Jacobsen and Hans Wegner, after
which he decided to leave mechanical
engineering school and concentrate on
his leather designs which, up until then,
were only a means to support his studies.
JF hardly ever uses embellished leather.
His products are consistently molded from pieces of Italian-imported vegetable tanned saddle leather, ensuring the best quality for his practical and modern designs.
His bags, belts and accessories are sold today in a number of shops around the world (Europe, USA, Japan…)
Other than Copenhagen, Johnny Farah has worked and lived in Beirut, New York and Istanbul. He opened his first IF shop in Beirut and, in the late 70s, another outlet in New York that mainly sold European and Japanese designer labels like Jean-Paul Gaultier and Yohji Yamamoto. IF Soho today hosts the highly acclaimed work of Comme des Garçons, Dries Van Noten, Martin Margiela and Paul Harnden Shoemakers and continues to play a distinct role in the New York fashion scene. From 1990 to 1994, he launched and developed Donna Karan and Donna Karan Man lines of accessories.
Today, Johnny owns five IF shops between Beirut, New York and Dubai and a Johnny Farah shop in Beirut. He lives and works in Lebanon, the place he calls home, where
he also owns an organic farm and two
restaurants for which he frequently cooks
and creates dishes.